Lance Melik Appointed Director Of Marketing For Twin Disc, Inc.
Lance J. Melik, formerly manager- product d e v e l o p m e n t , has been promoted to the position of director of marketing for Twin Disc, Incorporated, Racine, Wise. He will be responsible for the formulation and implementation of the c o m p a n y ' s marketing strategy.
Mr. Melik will supervise the following functions: product development, distribution marketing, service engineering, market economics, marketing communications, and marketing administration. Since j o i n i n g Twin Disc in 1967, Mr. Melik has held several positions within the Marketing Department including statistician, marketing analyst, manager-marketing service, manager-market economics and product planning, and his most recent position of manager-product development.